Fast Moving Consumer Goods
Fast Moving Consumer Goods (FMCG) and the retail sector
With so many brands doing similar things amidst an increasingly competitive landscape, it’s your story that makes you stand out. Today’s consumers are a tough crowd. They’re not easily won over and increasingly seek out brands that align with their values. Forward Communications has worked with some of Australia’s top FMCG brands on projects as wide-ranging as regional and rural media campaigns and brand launches to story articulation workshops and sustained internal communication campaigns.
Testimonial: Annette Keating, The Reject Shop
During my time within The Reject Shop's Communications department, we enlisted Greer's assistance in developing our corporate strategy and values. Greer tackled the project with enthusiasm and professionalism. She did a remarkable job of analysing input from all key stakeholders to define the corporate strategy that would become our framework for all future communications. Her excellent writing skills and eye for visual graphics resulted in the creation of a clear, concise and visually appealing corporate strategy that could be easily communicated to all team members in the business. I found Greer to be efficient, personable and passionate about her work. It was an absolute pleasure working with her and I would not hesitate to recommend her services to other businesses.
